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Placer.ai Research White Papers

The Current Pace of the Fitness Space

Dive into the data to explore recent visitation patterns and consumer trends in the fitness space - and uncover potential keys to success, rooted in location intelligence.

Read the White Paper

Read the report to find out: 

  • Have fitness visitation patterns changed in recent years? 
  • Do membership prices correlate with gym visit frequency?
  • What do shifts in gym-goers' income levels imply for membership pricing strategies? 
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