Read the white paper to find out:
- How does the addition of a star athlete like Lionel Messi or Caitlin Clark impact fan profiles and travel patterns?
- How does stadium visitor behavior change in the wake of team success – like the resurgence of the Baltimore Orioles and Detroit Lions?
- What happened at the Phoenix Suns' Footprint Center when the stadium introduced a $2 value meal?
- How is Lumen Field actively leaning into the preferences of local fans?
.svg)
