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Learn how to leverage location, foot traffic and demographic data to make data-driven site selection decisions and avoid costly mistakes.
In order to conduct a proper site selection analysis, you need to identify potential properties. Learn how to use location, foot traffic, and demographic data to evaluate and compare trade areas and visitation trends for each location.
See how to analyze customer demographics, brand preferences, shopping habits, affinity for products in your market. You can understand potential cannibalization impact, growth opportunities, competitive landscape, and much more.
What is in the package?
Learn how to evaluate visitation performance and trade area size, measure market penetration & cannibalization impact, and understand competitive landscapes.
A step-by-step directions on how to evaluate & compare visitation, trade areas, brand affinity, and understand traffic patterns & customer demographics.
Learn how Silverlake Ramen leveraged location, foot traffic & demographic data to choose its next best location between two popular destinations.
Learn how Trader Joe's ensured that their new property is located in the right submarket, attracts the right visitors, and has minimal cannibalization impact.
Gain hands on experience with data